Published On: Wed, Oct 19th, 2016

Analyst Coverage: Harley-Davidson, Inc. (NYSE:HOG)


Recently stock market analysts have updated their consensus ratings on shares of Harley-Davidson, Inc. (NYSE:HOG).

Most recent broker ratings

10/17/2016 – Harley-Davidson, Inc. had its “hold” rating reiterated by analysts at Wunderlich. They now have a USD 52 price target on the stock.

10/13/2016 – Harley-Davidson, Inc. had its “hold” rating reiterated by analysts at Stifel Nicolaus. They now have a USD 50 price target on the stock.

10/12/2016 – Harley-Davidson, Inc. had its “hold” rating reiterated by analysts at UBS. They now have a USD 54 price target on the stock.

09/30/2016 – Jefferies began new coverage on Harley-Davidson, Inc. giving the company a “hold” rating. They now have a USD 49 price target on the stock.

09/08/2016 – Sanford C. Bernstein began new coverage on Harley-Davidson, Inc. giving the company a “outperform” rating. They now have a USD 64 price target on the stock.

09/08/2016 – Harley-Davidson, Inc. had its “outperform” rating reiterated by analysts at BMO Capital Markets. They now have a USD 66 price target on the stock.

08/29/2016 – Harley-Davidson, Inc. had its “buy” rating reiterated by analysts at Citigroup. They now have a USD 62 price target on the stock.

08/29/2016 – Harley-Davidson, Inc. was downgraded to “underperform” by analysts at Longbow Research. They now have a USD 40 price target on the stock.

08/24/2016 – Harley-Davidson, Inc. had its “neutral” rating reiterated by analysts at Wedbush. They now have a USD 48 price target on the stock.

08/02/2016 – Harley-Davidson, Inc. had its “neutral” rating reiterated by analysts at Goldman Sachs. They now have a USD 47 price target on the stock.

08/01/2016 – Harley-Davidson, Inc. had its “hold” rating reiterated by analysts at Argus.

08/01/2016 – Harley-Davidson, Inc. was downgraded to “underweight” by analysts at Barclays. They now have a USD 45 price target on the stock.

07/29/2016 – Harley-Davidson, Inc. was downgraded to “market perform” by analysts at Wells Fargo.

07/29/2016 – Harley-Davidson, Inc. was downgraded to “underperform” by analysts at RBC Capital. They now have a USD 43 price target on the stock.

07/27/2016 – Harley-Davidson, Inc. had its “sell” rating reiterated by analysts at Vetr Inc..

Harley-Davidson, Inc. has a 50 day moving average of 51.58 and a 200 day moving average of 49.01. The stock’s market capitalization is 9.79B, it has a 52-week low of 36.36 and a 52-week high of 57.33.

The share price of the company (NYSE:HOG) was up +9.03%, with a high of 54.55during the day and the volume of Harley-Davidson, Inc. shares traded was 7621670.

Harley-Davidson, Inc. is the parent company for the groups of companies doing business as Harley-Davidson Motor Company (HDMC) and Harley-Davidson Financial Services (HDFS). The Company operates in two segments: the Motorcycles & Related Products (Motorcycles) and the Financial Services. The Motorcycles segment consists of HDMC, which designs, manufactures and sells at wholesale on-road l Harley-Davidson motorcycles, as well as a line of motorcycle parts, accessories, general merchandise and related services. The Company offers its products to retail customers through a network of independent dealers. The Company operates across the world, including the Americas, Europe/Middle East/Africa (EMEA) and Asia-Pacific. The Financial Services segment consists of HDFS, which provides wholesale and retail financing and insurance, and insurance-related programs to the Harley-Davidson dealers and their retail customers. HDFS conducts business in the United States and Canada.